Power Tumbl’ng: Why Tumblr Is a Great Way to Reach Teen Patrons | The Digital Shift


Should libraries and librarians use Tumblr? Is it wise to wade into this alluring sea of wacky photos, pop-culture commentary, and gifs—snippets of moving images—in order to virtually chat about best book lists, library events, title recommendations, and our favorite quotes?

Yes, and here’s why. The key to a useful social network is to strategically use communication tools, understand each network’s reach, and guarantee ease of use for all involved. Tumblr can be a successful way to connect to new and diverse audiences, provided you understand who you’ll be attracting to your site and how to use Tumblr to your advantage.

The post includes 8 tips for successful tumbling.

See the full story: Power Tumbl’ng: Why Tumblr Is a Great Way to Reach Teen Patrons | The Digital Shift.

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