“The Breaking Bad Guide to Storytelling” delves into the techniques and twists employed by the writers, producers and staff to keep the audience tuning in every week…or binge watching on Netflix. From Gilligan’s dedication to his pre-planned narrative arc to his adaptability to audience demands, we listened closely to the words of the creators themselves and compiled the key lessons every marketer should note.

via The Breaking Bad Guide to Storytelling [Infographic] | Kapost Content Marketeer.

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