I have not read any Patterson books in the last decade or so, as I’m not a fan of his collaborations with other authors to churn out titles. That being said, this is a fantastic book promotion concept. Very creative…and ‘thrilling’ idea.

He’s got bazillions of fans, sold hundreds of millions of books, and has been called the best paid writer in the world. But this is probably the first time James Patterson will release a book that will actually explode.

READ MORE: James Patterson’s New Book Will Self-Destruct In 24 Hours | Co.Create | creativity + culture + commerce.