It seems that every time the denizens of the Internet have started to get accustomed to the vast sea of options for streaming online video, another huge wave of movies floods the pool of content. Paramount [has] made dozens of titles in their library available to stream in full on the studio’s YouTube channel Paramount Vault.
Admittedly, the entries contained within the vault aren’t the studio’s most high-profile earners; in fact, most of the films that aren’t forgotten gems from decades gone by were released quietly in a small number of theaters or direct to home video. And yet, the cleverness of the Paramount Vault move lies in just how little the studio has to lose. The properties that have been transferred to the YouTube channel were sitting, collecting dust in the studio’s portfolio of acquisitions. This way, the people receive a slew of new movies at no cost whatsoever, and the studio wrings a little advertising revenue out of properties that were once thought dead and done with. READ MORE: 10 Must-Watch Movies From Paramount’s Free Internet Vault | Forbes